Categories

The Annual Business Day BASA Awards feature 12 categories:

     
  • Best Use of a Commission of New Art - for a sponsor with the vision to support the creation of new, original work in any arts medium - performing, visual, literary etc., and to use the commission effectively
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  • First-time Sponsor - for a business supporting the arts for the first time, regardless of the size of the company or budget.
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  • Increasing Access to the Arts – for a company, which has helped to bring the arts to people who may be, for example, disabled or living in urban or rural areas without regular arts activities
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  • International Sponsorship - for a company bringing an international arts project to South Africa or supporting South African arts overseas
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  • Long-term Development - for a company which has significantly developed or expanded commitment to a project or programme during a period of 3 years or more
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  • Media Sponsorship - for consistent support given by electronic or print media to the arts.
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  • Single Project – for an outstanding sponsorship or a series of projects with one arts organization.
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  • Sponsorship by a Small Business - for vital support given to the arts by small companies with 1 200 full-time employees and an annual turnover of no more than R10 000 000,00 (ten million rand).
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  • Sponsorship in Kind - for a company giving non-financial support to the arts.
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  • Strategic Sponsorship - for best use of a sponsorship programme (of 3 or more separate projects) as an integral part of the sponsor’s overall marketing programme.
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  • Youth Sponsorship - for projects, which involve young artists and/or young audiences; an education element should be implicit in the sponsorship.
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  • The Barloworld ARTWORKS Mentor of the Year Award.


The Business Day BASA Awards also feature one award that is not judged by the panel: The Chairman’s Premier Award is made at the discretion of the Chairman of BASA, and recognises sustained and extraordinary commitment to the arts in South Africa.

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ABSA, winner in the category of
Youth Sponsorship for 'Addicted to Life'
- 12th Annual Business Day BASA Awards
supported by Anglo American